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Wal-Mart Aims To Go Green With Global Supply Chain Makeover

Wal-Mart Aims To Go Green With Global Supply Chain Makeover

Wal-Mart has demanded that its Chinese suppliers adhere to green, environmentally friendly and product safety standards. But experts say that ensuring compliance in the complicated, vast network of Asian suppliers will be nearly impossible.

On the technology front, Tohamy points out that Wal-Mart is "dealing with very small suppliers that typically won't have the IT infrastructure that will allow them to give their customers--which are Wal-Mart's suppliers--visibility into what they're doing," Tohamy says. "The amount of data and criteria that we need to look at to make an educated decision on whether a supplier is abiding by whatever regulations and guidelines we need them to abide by, in terms of green and environment--this is not a manual exercise that anyone can go through." And if those small suppliers can't supply that data, how can Wal-Mart know if its suppliers are truly compliant?

Wal-Mart, of course, has a long history of pushing forward with IT-based supply chain initiatives -- with or without the initial support of its supplier base. The most recent example has been the various mandates that its U.S. suppliers affix radio-frequency identification (RFID) tags to goods moving throughout Wal-Mart's supply chain.

For all of the challenges Wal-Mart and its suppliers now face, however, Tohamy says the fact that Wal-Mart is embarking on the strategy is a big step in the right direction that will force other large companies to follow suit.

"Just like with RFID, labeling, packaging: it's Wal-Mart starting these initiatives and putting a stake and time line in the ground," she says, "and that will make the industry start to think about these things more seriously."

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Tags environmentSupply ChainRFIDcorporate issues

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