HP ProCurve Cuts Enterprise Networking Costs with 3500 Series Switches

<p>HP ProCurve today announced four new 3500 Series 10/100 switches that help enterprises cut networking expenses. The new switches are an extension of the popular HP ProCurve 3500yl series and provide a choice of flexible options to run business applications efficiently. Built on the ProVision ASIC platform, these switches offer a powerful combination of leading-edge switching technology, high performance, rich features, and cost-effectiveness.</p>
<p>With the introduction of the HP ProCurve 3500 10/100 enterprise edge switches, HP ProCurve Networking expands its Adaptive Edge Architecture portfolio, providing customers with yet another means to adapt easily to the needs of users, applications and business needs. The new switches offer tailored features with the right price points, helping customers to “right-size” the network. The foundation of this new series of switches is a purpose-built, programmable ProVision ASIC that allows the most demanding networking features, such as Quality of Service (QoS) and security, to be implemented in a scalable yet granular fashion.</p>
<p>The 3500 10/100 switches are designed and priced to suit enterprise edge deployments that do not require Gigabit throughput, such as for IP telephony, physical security solutions and wireless solutions. This series of switches offer a choice of either 802.3af-compliant Power over Ethernet (PoE) or non-PoE switches.</p>
<p>Customers can keep users productive with the 3500 PoE switches in environments where it would be expensive, inconvenient, or even infeasible to run a power cord, or they can opt for the less expensive non-PoE alternatives in environments where power supplies are readily available. In addition, the 3500 10/100 switches can be upgraded to enable support for full Layer 3 functionality, using the optional HP ProCurve Premium Edge license.</p>
<p>The HP ProCurve 3500 offer customers 10/100 Ethernet connections, complementing the existing HP ProCurve 3500yl switch series which provide gigabit throughput. Especially in the current economic climate where enterprises are looking to lower networking costs, the 3500 10/100 switches offer the best value for customers with their combination of rich features and affordability.</p>
<p>The four new models give customers choice and flexibility to choose 24- or 48-port options, as well as Power over Ethernet (PoE) or non-PoE versions. The new switches provide investment protection with the ProCurve Lifetime Warranty.1</p>
<p>Pricing and availability for Australia(1)</p>
<p>• HP ProCurve 3500-24 Switch: $ 3,700 ex GST
• HP ProCurve 3500-24-PoE Switch: $ 4,685 ex GST
• HP ProCurve 3500-48 Switch: $ 6,195 ex GST
• HP ProCurve 3500-48-PoE Switch: $ 8,010 ex GST</p>
<p>All products are available from July 1, 2009. HP ProCurve products are distributed in Australia by Ingram Micro and 24/7 Distribution.</p>
<p>Pricing and availability for New Zealand(1)</p>
<p>• HP ProCurve 3500-24 Switch: $ 4,720 ex GST
• HP ProCurve 3500-24-PoE Switch: $ 5,970 ex GST
• HP ProCurve 3500-48 Switch: $ 7,895 ex GST
• HP ProCurve 3500-48-PoE Switch: $ 10,205 ex GST</p>
<p>All products are currently available. HP ProCurve products are distributed in New Zealand by Ingram Micro.
Additional information and pricing is available at www.procurve.com/mobility.</p>
<p>About HP ProCurve Networking</p>
<p>As part of HP’s Enterprise Servers Storage and Networking organization, HP ProCurve is the Network of Choice for best-in-class solutions, products and services for wired and wireless networks.
HP ProCurve was positioned in the Leaders quadrant in research and advisory firm Gartner Inc.’s 2008 Magic Quadrant Report for Global Campus LANs and is a worldwide leader in Ethernet switch market revenue and ports according to Dell’Oro Group.
More information about HP ProCurve is available at http://www.procurve.com/.</p>
<p>About HP</p>
<p>HP, the world’s largest technology company, simplifies the technology experience for consumers and businesses with a portfolio that spans printing, personal computing, software, services and IT infrastructure. More information about HP (NYSE: HPQ) is available at http://www.hp.com.
________________________________________
(1) Estimated list prices. Actual prices may vary.
________________________________________
Intel is a registered trademark of Intel Corp. or its subsidiaries in the United States and other countries. Microsoft, Windows, Windows Vista and Windows XP are U.S. registered trademarks of Microsoft Corporation.
This news release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of HP and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to statements of the plans, strategies and objectives of management for future operations; any statements concerning expected development, performance or market share relating to products and services; any statements regarding anticipated operational and financial results; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include macroeconomic and geopolitical trends and events; the execution and performance of contracts by HP and its customers, suppliers and partners; the achievement of expected operational and financial results; and other risks that are described in HP’s Quarterly Report on Form 10-Q for the fiscal quarter ended January 31, 2009 and HP’s other filings with the Securities and Exchange Commission, including but not limited to HP’s Annual Report on Form 10-K for the fiscal year ended October 31, 2008. HP assumes no obligation and does not intend to update these forward-looking statements.</p>
<p>© 2009 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.</p>
<p>Media Contact:
Sebastian Rice,
02 9959 1991,
seb@silverspan.com</p>

• Got more on this story? Email Computerworld
• Follow Computerworld on twitter