Menu
Boost Mobile to resell Telstra's Next G network

Boost Mobile to resell Telstra's Next G network

Boost Mobile and Telstra have entered into a retail alliance to allow Boost Mobile to use the Telstra network.

Pre-paid mobile phone provider Boost Mobile will be the first company to resell access to Telstra’s Next G network from January next year.

The two companies have entered into a retail alliance to allow Boost Mobile to use the Telstra network.

A Telstra spokesperson said there are no restrictions on Boost reselling Telstra's Next G offering.

Kate McKenzie, group managing director at Telstra innovation products and marketing, said the move will allow Telstra to extend its presence in the youth mobile market, with Boost Mobile largely targeting young mobile phone users.

“This agreement aligns with our strategic priorities to build new growth businesses and grow our customer numbers,” McKenzie said.

The Boost Mobile brand will remain intact, with the company to continue to provide mobile plans under its own brand.

The company's current products include pre-paid phones and wireless broadband.

Boost Mobile was previously reselling access to Optus’ network, with Optus licensing the Boost brand since 2000 when it launched.

Optus has stated the end of the 12-year relationship with Boost Mobile is a part of a new strategy by Optus to give it greater control over its end-to-end customer “experience” under one pre-paid brand.

Follow Stephanie McDonald on Twitter: @stephmcdonald0

Follow Computerworld Australia on Twitter: @ComputerworldAU

Join the CIO Australia group on LinkedIn. The group is open to CIOs, IT Directors, COOs, CTOs and senior IT managers.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags Telstranext gBoost Mobile

Show Comments
[]