News Ltd prepares for digital future with BI
Australian media giant News Ltd is using business intelligence (BI) and digital subscriptions to build up a better profile of its readers.
Australian media giant News Ltd is using business intelligence (BI) and digital subscriptions to build up a better profile of its readers.
Helping customers to find their favourite gaming machine and knowing when VIP players are at the casino without compromising privacy or “being creepy” is the goal for Echo Entertainment Group.