Android squeaks by iOS in mobile ad revenues
For the first time, Android phone and tablet advertising revenues edged out iOS mobile ads in the first quarter of 2015, according to measurements by a mobile ad service.
eMarketer - News, Features, and Slideshows
News
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SEO and SEM predictions and tips for 2015
Ask any digital marketing expert about the major trends they expect to see in 2015, and he or she will likely answer with one word: mobile.
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Desktop search spending to fall this year as mobile grows, study finds
The money spent by advertisers on the desktop will decline this year as people continue to reach for their smartphones to search for information, according to new data from eMarketer.
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Proofpoint moves into mobile mail security
There's no doubt that the momentum in computing adoption is with mobile meaning enterprises will have to protect the communications that emanate from, and are sent to, these devices.
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Why 2011 is the year of the tablet
I'm still thinking about the fascinating projection that 70 million tablet computers-50 million of them iPads-will be sold in the United States this year and next. The source was eMarketer, the respected digital marketing and media researcher, which also expects the global market for tablet sales to reach more than 80 million units in 2012 alone.