Microsoft trumps Apple in branding, takes top spot
Microsoft came out on top in a brand survey conducted by Forrester Research, beating often-trumpeted Apple because of Microsoft's ubiquity in consumers' lives and its cross-generational appeal.
Microsoft came out on top in a brand survey conducted by Forrester Research, beating often-trumpeted Apple because of Microsoft's ubiquity in consumers' lives and its cross-generational appeal.
Global spending on IT and telecom products and services will grow 3.1 percent between 2013 and 2014, compared to just 0.4 percent a year earlier, with enterprise software spending driving much of the growth, according to Gartner projections.
Global spending on technology will rise 6.2 percent in U.S. dollars to US$2.22 trillion in 2014, helped by an improving economy and growing interest in areas such as mobility and cloud computing, according to new data from Forrester Research.
Forrester takes a page from da Vinci to paint an image of what the modern man will don in terms of wearable technology.
The ever-increasing complexity of data about IT environments is making it increasingly difficult for organizations to make effective IT decisions.
Forrester Research has lowered its projection for tech spending growth this year from 5.7% to 3.9%, and it attributes the slowdown mostly to moves in Congress.
Tech spending in the U.S. will increase by a smaller amount this year than earlier predicted, Forrester Research said today. And it blames Congress for the forecast decline.
Many IT leaders admit their spending is too heavily weighted toward keep-the-lights-on projects. Here's how to tip the balance.
Business interactions with customers who increasingly rely on mobile devices are especially complex. The new version of Kofax's TotalAgility has been extended to let businesses create and manage so-called "customer facing" mobile apps.
Enterprises that want their storage organized around virtual machines will get more hardware options and greater scalability later this year from Tintri, a startup that specializes in VM-based storage.
This location-based mobile service lets marketers send messages to smartphone users when they enter a defined geographic area, such as a shopping mall.
Microsoft CEO Steve Ballmer's announcement last week that he will step aside in the next 12 months has renewed calls by analysts that the company offer Office on Apple's iPad and tablets powered by Google's Android.
If words mean anything, Microsoft will soon dramatically expand the number -- and type -- of hardware devices it makes in-house, and one day those devices will all one day run the same Windows iteration.
Enterprise resource planning (ERP) applications may run the core operations of companies around the world, but enterprises are placing a higher priority in 2013 on other types of software, in particular business intelligence (BI), according to a new Forrester Research survey.
Chromebooks, the stripped down "laptops" running Google's web-focused Chrome OS, have almost no presence in the market, after two years. But a new report from Forrester Research says these "post-PC" devices could fill a niche, or more than one, in the enterprise.