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Features

  • What three big Google updates mean for your SEO strategy

    Recent changes to Google's search algorithm, its keyword planner tool and the availability of search query data may have you rethinking your SEO and online marketing strategies, but experts say it's best not to overthink things.

    Written by James A. Martin16 Oct. 13 13:21
  • IT Skills Gap Is Really an Education Gap

    In Part 2 of CIO.com's three-part series on the technology skills gap in America, Gary Beach suggests that the issue is really an education gap. When it comes to math and science education, is the United States a nation at risk?

    Written by Gary Beach15 Oct. 13 13:46
  • 16 Tips for Ecommerce Holiday Season Success

    Ecommerce and online marketing experts share their tips and strategies on how you can prepare your online business for the holiday rush and get holiday shoppers to buy from you.

    Written by Jennifer Lonoff Schiff02 Oct. 13 20:47
  • Who's Training the Next Generation of Data Scientists?

    A projected shortage of qualified data scientists could leave U.S. businesses unable to tap the value of big data. To help meet that demand, the University of California at Berkeley has developed a master's degree program to train new data scientists.

    Written by Sharon Florentine02 Oct. 13 13:19
  • How to Improve Your IT Job Prospects by Volunteering

    Unemployed? Don't sit at home and wait (and hope) for an opportunity. Volunteering your IT skills is a way to keep current and show potential employers your business and technical acumen, your character and your drive.

    Written by Sharon Florentine23 Sept. 13 13:38
  • 3 Lessons CMOs Take Away From IT's Flawed Approach to Big Data

    There's no question that data analytics are playing an increasingly important role for marketing departments, but many marketers aren't getting what they need from the CIO. If IT can't deliver, CIOs should expect CMOs to go around them.

    Written by Thor Olavsrud03 Sept. 13 13:49
  • Data Security Lagging at Midmarket Industrial Firms

    Executives at midsized industrial firms believe their data is at little or no risk, even though they hold valuable intellectual property and business process data sought by criminals, according to consulting firm McGladrey.

    Written by Thor Olavsrud26 Aug. 13 13:18
  • 9 Proven Ways to Generate Sales Leads

    Sales and marketing experts share their lead-generation tips, including the best methods and media for finding prospective customers.

    Written by Jennifer Lonoff Schiff22 Aug. 13 13:22
  • Gimme shelter: Wall Street braces for next superstorm

    Heading into the heart of hurricane season 10 months after Sandy slammed the New York metropolitan area, Wall Street has had time to reassess and revamp backup plans.

    Written by Marc Ferranti20 Aug. 13 12:06
  • Marketers See Value in Big Data Analytics, But Face Hurdles

    Feeling the pressure to become more data-driven, marketers agree that big data analytics will be an integral part of their organizations going forward. But a lack of data analytics skills and antiquated business processes are hampering their efforts.

    Written by Thor Olavsrud09 Aug. 13 17:10
  • Students Learn to Win With Gamification

    As 30-somethings go back to college to earn a first or a new degree, they sometimes need a bit of a confidence boost to re-engage with learning. At Kaplan University, students are rewarded with badges and higher rankings on leaderboards as they master skills and accomplish goals.

    Written by Lauren Brousell08 Aug. 13 13:51
  • Can BYOD and Smartphones Move Clinical Trials Forward?

    The majority of today's clinical trials use paper surveys or single-purpose handheld devices to gather patient data. Web forms improve this process, but the smartphone could be a leap forward for the 'BYOD clinical trial'--if a notably risk-averse industry is willing to embrace the change.

    Written by Brian Eastwood10 July 13 13:23
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