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Features

  • 6 Tips to Build Your Social Media Strategy

    With so many social media options, how do you pick the best one(s)? IT executives and social media experts share their top six tips for selecting the social media platforms that will provide the greatest return on your investment of time and resources.

    Written by Jennifer Lonoff Schiff08 May 13 13:57
  • Social Media Certifications Prepare Students, Employees for Social Business

    Using social media to market your business or collaborate internally means more than having a presence on Twitter, LinkedIn, Google+ and Facebook. To teach college students that lesson, Syracuse University adopted HootSuite University's certification program. Syracuse isn't alone: Social media certifications are a growing trend, but is a training course right for you?

    Written by Kristin Burnham02 April 13 16:22
  • 5 Tips to Job Hunt Using Social Media

    LinkedIn may be the go-to place for many job seekers, but dont stop there. Here's a look at how you can use Facebook, Twitter and Google+--as well as some lesser-known social networks--to attract recruiters and land a job.

    Written by Kristin Burnham12 March 13 18:32
  • 6 Ways to Add Social Media to Your Web Design

    Web designers, social media experts and marketers discuss the impact of social media on Web design and offer tips on how you can integrate the two to reach more customers and prospects.

    Written by Jennifer Lonoff Schiff04 March 13 15:02
  • Analytics boost social marketing efforts

    Big-name companies including General Electric and Best Western are maturing their social marketing programs and integrating social metrics with back-end systems.

    Written by Sandra Gittlen28 Feb. 13 11:54
  • The How-To Guide for LinkedIn

    Our LinkedIn guide delivers expert advice on the site's features, step-by-step how-to instructions, details on its apps and proper LinkedIn etiquette. Also included: tips and tricks for your job search and company analysis.

    Written by Kristin Burnham21 Feb. 13 20:25
  • Opinion: How do you manage your social networks?

    I recently decided, somewhat randomly, to experiment a bit more with social networking. I was on LinkedIn and at some point the service asked me if it could access my Gmail contact list.

    Written by Mark Gibbs28 Jan. 13 15:18
  • 4 LinkedIn Tips for Career Success in 2013

    Whether your New Year's resolution is to land that promotion, ask for a raise or find your dream job, here's how you can take charge and make it a reality.

    Written by Kristin Burnham10 Jan. 13 18:24
  • 9 IT Career Resolutions for 2013

    As 2012 comes to a close, IT job seekers should already be formulating a plan for career growth and professional development in 2013.

    Written by Rich Hein26 Dec. 12 16:30
  • Six ways social media affected the enterprise in 2012

    Social media has changed more than the way companies market and promote themselves. Social networking has also changed the way companies recruit, how they communicate internally and how they handle sensitive data.

    Written by Jennifer Lonoff Schiff13 Dec. 12 22:45
  • The day of the password is done

    When the popular Web site Gawker was hacked into recently, more than a million user IDs and passwords were released. If you were one of the people compromised that's annoying -- very annoying. Not that it's a big deal that someone could log into a gossip site under your name. But many of those people used those same IDs and passwords on other sites that are a wee bit more important, such as LinkedIn. Now, that's a problem.

    Written by Steven J. Vaughan-Nichols05 Jan. 11 00:38
  • LinkedIn Tip: Premium Account Elevates Job Seekers

    LinkedIn announced this week a new paid account exclusively for job seekers called the Job Seeker Premium Account. The upgrade, LinkedIn says, is intended to help LinkedIn members stand out from the crowd, reach out to hiring decision makers and manage their job search more effectively.

    Written by Kristin Burnham21 April 10 05:02
  • 5 LinkedIn Groups to Boost Your Social Media Savvy

    How familiar are you with LinkedIn Groups? This section of the social networking site (found on the top navigation bar) is dedicated to communities of professionals based on common interests, experiences, affiliation and goals. Groups can be a great source of industry information and discussions, as well as an effective way to connect with likeminded professionals.

    Written by Kristin Burnham05 March 10 07:00
  • LinkedIn Quick Tip: How to Reorder Profile Sections

    Instead of adhering to LinkedIn's templated format, you can now arrange the pieces of your profile - like your summary, experience and recommendations - however you see fit.

    Written by Kristin Burnham10 Feb. 10 07:24
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