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Features about new product launch
  • An IT department's crucial role in a new product launch

    In late 2008, Monsanto licensed a seed coating that helps corn, soybean and other seeds fight insects and disease during the tricky germination stage. By early 2009, company scientists had finished work on that cocktail of fungicides and insecticides, dubbed Acceleron, and the company wanted to get the coating to market in time for the 2010 planting season. "We were going after that opportunity very aggressively. If we don't hit season, that opportunity is another 12 months away," says CIO Shirley Cunningham.

    Written by Kim S. Nash22 July 10 07:01
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