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social business strategy - News, Features, and Slideshows

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  • How to get started building a digital media strategy

    Too many companies take a reactionary approach to social media, pouring resources into the 'next big thing' that's already happened. It's better to develop a comprehensive digital media strategy that targets the right social platforms, customers and disruptions and addresses the necessity of remaining flexible and responding to criticism.

    Written by Jonathan Hassell06 Feb. 13 09:30
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