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social media - News, Features, and Slideshows

Features

  • 5 secrets to corporate social media success

    You don't need a big budget to be successful with social media, according to Walmart's director of social strategy. Here are five steps your business can follow to reap the benefits.

    Written by Kristin Burnham01 July 13 17:40
  • Salesforce.com aims for next $1 billion business with ExactTarget buy

    Salesforce.com's pending US$2.5 billion purchase of marketing software vendor ExactTarget will help it develop a new $1 billion annual revenue stream and set the company on a clear strategic course for the foreseeable future, according to Salesforce.com CEO Marc Benioff.

    Written by Chris Kanaracus04 June 13 15:58
  • The social network wars are over. The winner: email!

    With every new social network and social service, with every new instant and not-so-instant way to communicate, email rises in importance. Columnist Mile Elgan explains how innovation has transformed email into the best social network.

    Written by Mike Elgan01 June 13 11:17
  • 10 Top Social Media Startups--the Final Rankings

    The votes are in. This is the final ranking of CIO.com's 10 Hot Social Media Startups. In addition to your votes. the final rankings also take into account the pedigree of the management team, VC funding, viability of the niche and the uniqueness of the product.

    Written by Jeff Vance30 May 13 16:19
  • 6 Tips to Build Your Social Media Strategy

    With so many social media options, how do you pick the best one(s)? IT executives and social media experts share their top six tips for selecting the social media platforms that will provide the greatest return on your investment of time and resources.

    Written by Jennifer Lonoff Schiff08 May 13 13:57
  • Facebook on a mobile roll

    Facebook last week cited mobile growth as a major contributor to its first-quarter increase in sales and profits.

    Written by Sharon Gaudin06 May 13 20:15
  • Consumer tech key in Boston Marathon bombing probe

    Users of consumer technology and social media reacted quickly after explosions ripped through crowds near the finish line of the Boston Marathon last week, sending out updates, snapping photos and recording videos that officials said could turn out to be critical pieces of evidence.

    Written by Matt Hamblen22 April 13 10:04
  • 10 Hot Social Media Startups to Watch

    Social media startups aren't typically as well-funded as cloud or mobile startups, but they can have just as much impact and potential in how a business functions and succeeds. After evaluating more than 40 social media startups and then turning to crowdsourcing for input, here are the 10 hot social media startups to watch.

    Written by Jeff Vance17 April 13 17:14
  • Facebook Home goes after mobile market with 'ferocity'

    Less than a year after calling mobile one of its biggest risks, Facebook has made another big move to attack the mobile market with Facebook Home for Android devices.

    Written by Sharon Gaudin05 April 13 09:52
  • Social Media Certifications Prepare Students, Employees for Social Business

    Using social media to market your business or collaborate internally means more than having a presence on Twitter, LinkedIn, Google+ and Facebook. To teach college students that lesson, Syracuse University adopted HootSuite University's certification program. Syracuse isn't alone: Social media certifications are a growing trend, but is a training course right for you?

    Written by Kristin Burnham02 April 13 16:22
  • When social tools go viral

    How enthusiasm for enterprise social tools is spread by people and why their sponsorship might bypass the IT department entirely.

    Written by Brad Howarth02 April 13 10:21
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