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Features

• 8 Expert Online Marketing Tips for Small Businesses

  Small business digital marketing pros share their top picks regarding the best ways for businesses with big plans but small budgets to market their products or services.

• Is There Any Digital Marketing Value in New Breed of Social Apps?

  The road to revenue for ephemeral and anonymous apps like Snapchat, Secret and Whisper is uncharted. How these social apps will ever achieve a level of revenue that would justify their sky-high valuations is foggy at best.

• Google Plus Outperforms Twitter (Really)

  Marketers who ignore Google Plus are missing a worthwhile opportunity, according to a new report from Forrester. Googles social platform delivers nearly double the engagement rate of Twitter, and yet some large brands continue to be lackadaisical with their effort.

• 7 Tips for Managing Digital Information Overload

  Email, social media, texts. Today's business and project managers have more electronic distractions than ever. So how can busy managers successfully navigate the electronic jungle? Organization and productivity experts share their top tips for beating information overload.

• Why C-Suite Executives Need to Shine on Social Media

  Most CIOs -- and other C-suite executives have at least a LinkedIn profile, but social media requires much more these days. LinkedIn, Facebook, Twitter and others are no longer exclusively personal, but also reflective of your role in the larger organization.

• How to Use Social Media to Improve Your IT Recruiting Strategy

  Social media is ubiquitous in today's digital world, so you can bet your next star employee is out there sharing, liking and tweeting. Here's how to leverage social networking technology to effectively target and recruit IT candidates.

• Social Media Getting More Spontaneous and Less Personal

  Deliberate status updates are losing luster as quick, impromptu, short-lived activity on social media gathers momentum. If the first phase of social media was a massive effort to share our online identities, this current wave is all about fleeting encounters.

• Personal Websites Give Job Seekers Greater Control

  If you are looking to land your next tech job, creating and promoting a personal website can help you control Google search results, better highlight relevant skills and provide an edge in a competitive job market.

• Twitter's slipping user growth spooks investors

  Twitter Wednesday reported that fourth quarter sales more than doubled over the past year, but the company nevertheless spooked investors by acknowledging a slowdown in new user growth and in user engagement.

• Are Silicon Valley Techies Killing San Francisco?

  Are the cash-soaked, plush-bus-riding, entitled techies at Google, Facebook, Twitter and other firms ruining the City by the Bay as stuck-in-the-60s, Haight-Ashbury-loving, world-peace-dreaming protesters would have you believe? Or do San Franciscans just need to get over it? Take our quick poll.

• Perspective: The fate of Nokia's Android phone depends on Microsoft

  Analysts are pondering just what Microsoft might do with the Android-variant smartphone Nokia has under development: Keep it or kill it.

• Top tech stories of 2013: Big Brother, wearables, and the struggles of aging tech giants

  Politics collided with the world of technology this year as stories about U.S. government spying stirred angst both among the country's citizens and foreign governments, and the flawed HeathCare.gov site got American health-care reform off to a rocky start. Meanwhile, the post-PC era put aging tech giants under pressure to reinvent themselves. Here in no particular order are IDG News Service's picks for the top 10 tech stories of the year.

• 14 Ways to Use Twitter to Market Your Business

  Twitter experts, marketing pros and business leaders share their top tips on how to turn 140 characters into online marketing gold.

• By the numbers: Twitter vs. Facebook IPOs

  Facebook's IPO was considered an early bust while Twitter's has been deemed a success. In terms of orderly market activity, that's without question. But what about prices?

• Here comes the age of ambient everything

  Trends in social, search, mobile, wearable and the Internet of things will alter our perception of reality. Change is in the air, says columnist Mike Elgan.