Stories by Jennifer Lonoff Schiff

8 essential ingredients for project success

Experts in project management discuss the steps necessary for completing projects on time and on budget – and what good PMs do when projects threaten to go off track.

Written by Jennifer Lonoff Schiff14 Jan. 16 17:50

4 keys to creating a custom-friendly omnichannel experience

Ecommerce, supply chain and customer relationship experts discuss how brands can best provide a streamlined shopping experience in 2016, no matter which channel or channels they use.

Written by Jennifer Lonoff Schiff31 Dec. 15 15:00

How to get and leverage user-generated content

Content marketing pros share their top tips on the best ways to acquire customer reviews, ratings, photos and videos -- and they also tell you how to use this content to your advantage.

Written by Jennifer Lonoff Schiff18 Dec. 15 15:50

How to succeed in online B2B ecommerce

Experts in business-to-business marketing discuss the unique challenges online B2B companis face and what steps they can take to attract and retain customers.

Written by Jennifer Lonoff Schiff03 Dec. 15 17:57

6 CRM predictions for 2016

Experts in sales, marketing and customer relationship management share their thoughts regarding which CRM features and trends will be the most buzzed about in the year ahead.

Written by Jennifer Lonoff Schiff23 Nov. 15 17:09

8 tips for hiring a Web designer for your business

Digital design and marketing pros share their advice on how (and where) to find a good Web designer and how to ensure the agency or individual you hire is a good fit with your vision, business and budget.

Written by Jennifer Lonoff Schiff11 Nov. 15 17:49

8 ecommerce categories that will be hot in 2016

Which ecommerce categories will see increased sales and opportunities in the next 12 months? Ecommerce and digital marketing pros share their early 2016 predications.

Written by Jennifer Lonoff Schiff03 Nov. 15 19:11

14 rules for creating a bring-your-dog-to-work policy

Think the 'D' in BYOD applies only to 'Device'? Think again. Pet-loving business owners, as well as dog (and cat) experts, share their advice on allowing dogs and other pets at the office.

Written by Jennifer Lonoff Schiff02 Nov. 15 18:51

How to prep your ecommerce store for holiday shoppers

Ecommerce, security and digital marketing experts discuss 16 steps ecommerce business owners and managers should take this fall to maximize holiday sales.

Written by Jennifer Lonoff Schiff07 Oct. 15 17:31

How to craft an effective social media policy

Social media, HR and legal experts share their advice regarding the use of social media networks while at the office or using company computers and devices. Also, a look at some of the legal issues surrounding the use of social media at work.

Written by Jennifer Lonoff Schiff29 Sept. 15 14:20
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